Cost and Coverage Messaging Tailored to Physicians Lifts Market Share 15% in 3 months

This real-world study measures the impact of a field force on market access when provided with physician-specific access opportunities and corresponding, personalized pull-through messages.

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    Precision Medicine Group is an integrated team of experts in fields from advanced lab sciences to translational informatics and regulatory affairs, payer insights to marketing communications. Together, we help our pharmaceutical and life-sciences clients conquer product development and commercialization challenges in a rapidly evolving environment.